Fabulous Resources for Network Groups

Looking to be part of a woman’s business leads – generation network group?! We hope that if you are and live in the Beach Cities area of Los Angeles you will consider BCBC. But, regardless we would love to share with you a few of our favorite resources.

MEETUPMeetup.com is a great resource for those looking to associate with people with like interests or to venture in to learning something new!

MASHABLE:  Mashable.com  When it comes to learning about social media and marketing news of the day many industry specialists look towards Peter Cashmore and Mashable. Not only do they report on the newest in technology but also share worldwide information about the “goings on” in the business world.

Read about women involved in networking via Mashable link

FACEBOOK:  Facebook.com  I know you are probably saying to yourself, “DUH!” – but seriously FACEBOOK  is a great way to search local / regional groups that provide resources for lead network groups.  Do your due diligence before you venture out to participating in these groups- whether virtually or IRL (in real life).  Click here for a list of groups with the search words BEACH CITES + NETWORK GROUPS.

LINKEDIN:  Linkedin.com  This is the “grand-daddy” of all business oriented networking opportunities worldwide. The only deal with Linkedin is lately it has been saturated with people who are “less than reputable”- so again, due diligence when interacting online.  Also, if you are seriously seeking employment or enhancing your business consider the premium account offered. (Added payment will be needed.)

The take-away? Read. Learn. Engage. Interact!

 

 

Bio: Louise Masin Sattler is the co-founder of 411 Voices – a media marketing group providing services nationwide.

 

 

 

Do you have a marketing budget?

 

I am often bewildered by people who are enthusiastic rookie entrepreneurs with great ideas, tons of money for research and design but little to no bucks for marketing! It simply floors me that many do not see the value of putting marketing in to their budget. That, my friends, is a HUGE mistake.

A business plan without marketing included is like writing a travel book that you want to sell, but failing to tell anyone it is available.  No one will know your great thoughts and suggestions because their is no pipeline for advertising!

Success Tools Toolbox Skills Achieving Goals

 

There is a lot of opinions as to where to spend your marketing dollars and why.  This article by Grow with Trellis suggests dumping your money in to social media platforms, such as advertising on Facebook or LinkedIn.  Also, Google Ads are highly touted. I can’t disagree- Google is the granddaddy of marketing and one would be silly to try to avoid them. If nothing else, be sure that your website is optimized for “Google friendliness”.  Cabbage suggested why people should involve social media in their marketing plans – hint – it is all about ENGAGEMENT!   Read here.

Inc. magazine suggested these five tips  for start-ups on growing their biz.  Notice that conferences and expos also are recommended in addition to more traditional and digital strategies.

The Small Business Association (SBA) is chocked full of resources for new and growing companies to learn how to market their goods and services.  They are reputable and FREE. Check out the articles and recommendations here. They suggest the following for start-ups to allocate for marketing: “As a general rule, small businesses with revenues less than $5 million should allocate 7-8 percent of their revenues to marketing.”

Wishing you much success with your business!

by Louise Sattler of 411 Voices

 

SoCal solutions to last minute holiday shopping!

BEACH CITIES BREAKFAST CLUB  ANNOUNCES:

Our Holiday Boutique is just around the corner!

December 21st

8:30-2pm

Billy’s Cafe in Torrance, CA

Jewelry – Fashion – Home Decor – Educational Products – and much, much more!

VENDORS use CONTACT SHEET to APPLY

 

We promise to keep your last minute shopping choices a secret!

 Let’s Connect!

The women of BCBC represent many professions and brands